Staying updated on the latest fashion trends and interacting with various fashion industry experts and professionals would help a brand grow, as well as position it for global opportunities. In this segment, we share various events, ranging from fashion to business and to mental health, that can be beneficial to you as a fashion entrepreneur.
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The following are some of the events happening this week in Nigeria and other places around the world that you can leverage as a fashion entrepreneur.
Building Your Brand To Stand Out
We understand that considering the presence and popularity of fashion brands these days, it’s quite easy for a brand to be lost in the crowd. However, with the right strategies, the fashion brand can turn out to be unique and stand out in the saturated market space.
This session aims to equip small business owners with the knowledge and necessary steps required to build a winning strategy. Porsha Thomas, who is a branding and digital marketing expert would lead this session to help small business owners.
This event is slated to hold on August 26 by 5 pm. You can click here to register.
Understanding Your Target Customers
As a fashion entrepreneur, you need to realise that most of the products you make would not be accepted by everyone in all age groups, and this is why understanding your target audience is key. The Office For ICT Innovation And Entrepreneurship, in collaboration with NITDA, is organising a conference for entrepreneurs to equip them with the knowledge to effectively identify and understand target customers.
The guest speaker at this event is Ifeoluwa Olatunji-David, the founder of a business development, consultancy and project management company known as Dafiji Consults. Her firm helps to develop businesses and ensure project success. She would be sharing her knowledge with participants.
Holding via a tweet chat on the 27th of August by 11:30 am, interested participants can click here to know more.
Emotional Intelligence Workshop Webinar
As a fashion entrepreneur, having good emotional intelligence helps you understand the key feelings that drive your target customers, as well as understanding how to effectively satisfy customers.
This event is an introductory workshop on emotional intelligence which would help business owners learn the concepts of emotional intelligence, its relevance, and how it can be applied in daily life.
This event is holding on August 26 by 6 pm. You can click here to register.
The Future Of Retail
Just like many businesses in the fashion industry, fashion retailers such as ALARA have been affected by the pandemic. This event, with their expert lineup of panellists from the world of e-commerce, marketing and physical retail, aims to address what brands can do to adapt to the new normal and plan post-lockdown strategies.
Some of the panellists include Sabinna Rachimova, the founder of a sustainable and conscious lifestyle brand known as Sabinna, Rebecca Morter, an experienced entrepreneur in the fashion industry and many more.
This event is holding on August 27 by 6:30 pm. Click here to register.
Building Sustainable Brands
Sustainable fashion brands are brands that make use of sustainable materials such as cotton, raffia and many more to design products while engaging in processes that are not harmful to the environment.
This webinar would focus on the steps needed to build an ethical wardrobe and sustainable brand. With panellists who have all created fashion brands that are paving the way to a more sustainable future, this event is designed to answer all the questions surrounding building a successful fashion brand that is indeed sustainable.
Happening on the 26th of August by 11 pm. You can click here to register.
These are some of the events happening all through the week that you can take advantage of as a fashion entrepreneur. To be notified about these events and all other happenings in the fashion industry, don’t forget to hit the subscribe button below.
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